WORK EXPERIENCE
Ashley Elizabeth Designs / Freelance Graphic Designer / Wedding Stationery Superstar
Pelham, New Hampshire / 2009 – Present
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• Consult with clients to design, customize and personalize luxury wedding stationery, ancillary pieces, and other special occasion signage
• Advise clients on the best strategies to use for their particular products based on audience type and demographics
• Create unique branding packages, graphics, illustrations, and logos for clients in the retail and consumer space
• Develop print and web collateral utilizing existing brand elements and standards
Awards: Voted Best invitations in New Hampshire, by NH Alist and New Hampshire Magazine, Crane + Co. Challenge Finalist, Wedding Wire Couple’s Choice Award, The KNOT Hall of Fame
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Dell-Lea Weddings and Events / Marketing / Event Coordinator
Chichester, New Hampshire / 2017 - Present
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• Create and maintain company website through WIX and provide design services as required
• Oversee all facets of hosting 80+ events annually, accommodating 85-200 guests per event.
• Engage with couples through effective communication, meticulous attention to detail, and exceptional phone and email etiquette, ensuring a focused and well run event
• Coordinate vendors, direct staff, oversee food service and direct event setup and breakdown
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FireHorse Creative Agency (FUSE Web & Design) / Graphic Designer, Social Media Maven
Concord, New Hampshire / 2014 - 2017
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• Designed weekly email blasts for high profile clients including Laconia & Orlando Harley-Davidson
• Conceptulized landing pages, web banners/ads, print ads, business cards and corporate identity packages for multiple clients
• Crafted front-end website designs in Photoshop and populated content in a proprietary CMS
• Managed client social media campaigns and performance reports, while creating engaging content to drive interaction
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R.C. Brayshaw & Company / Senior Graphic Designer, Marketing
Warner, New Hampshire / 2013 – 2014
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• Conceptualized publications, annual reports, newsletters, postcards, posters, e-mail blasts, and large format banners for Ivy league colleges, local private schools and non-profits
• Developed integrated marketing campaigns with personalized urls and multi-channel pieces
• Formulated campaigns that are compatible with web and mobile devices
• Brand development and front-end web design
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Hexa Interactive Marketing Agency / ​Graphic Designer (Contractor promoted to full time within 10 months)
Franklin, New Hampshire / 2010 – 2013
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• Created print and web collateral for multiple clients while maintaining brand consistency
• Designed email campaigns, front-end website layouts in Photoshop, and created web banners
• Developed print ads, business cards, outdoor banners and corporate identity packages
• Maintained multiple social media accounts, created content, images and ads for campaigns
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Popcorn Passion / Flavor Engineer, Marketing Coordinator
Franklin, New Hampshire / 2012 – 2013​
• Created branding, print collateral, monthly email blasts, business cards, promo cards, table signage, social media campaigns, fundraising programs, website graphics and web copy
• Organized, attended and represented Popcorn Passion at local events
• Engineered gourmet popcorn flavors using quality all natural and organic ingredients
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United Group of Companies / In-house Designer (Entry level designer promoted to mid-level designer within 8 months)
Troy, New York / 2007 - 2010
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• Led the design process for over 30 properties, including brand identity creation and full collateral packages from conceptualization through final production
• Produced postcards, magazines, email blasts, tri-folds, billboards and trade show displays
• Planned content for various websites and worked with a third party vendor to create and continually maintain all project websites in Dreamweaver
Awards: NAHB Best Brochure / NAHB Best Advertisement / National Mature Media Merit Award
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Walt Disney World - Destination Sales / Creative Assistant
Celebration, Florida / 2007
• Developed, designed and managed print process for design initiatives to maximize ticket sales in central Florida at AAA, Disney Stores and Disney Planning Center locations inside local hotels
• Acted as a liaison to help communicate company wide campaigns and celebrations
• Collaborated with creative team to guarantee design quality and brand integrity
Amsterdam Printing & Litho Co. / Graphic Design Intern
Amsterdam, New York / 2002 - 2006
• Arranged layouts of various material for catalogs, circulars, and miscellaneous direct mail pieces
• Proofed and edited catalogs, manipulated images, imprinted images and created logos
Education
Cazenovia College, Cazenovia, NY
Bachelor of Fine Arts, Visual Communications, GPA 3.6
Cum Laude / Dean's List / Alphi Chi Honor Society
Technical Skills
• Ability to work on Mac and PC
• Strong proficiency in Adobe InDesign, Illustrator, Photoshop
• Microsoft Office
• Ability to design for print, web and mobile
• Strong print production knowledge
• Web Site Management
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Honors & Activities
• Dean’s List
• Cum Laude
• Alpha Chi Honor Society
• NFCA All-American Scholar-Athlete
• Student Athlete Leadership Team
• Yearbook Cover Design Winner
• Basketball, Volleyball, Softball
• Female Athlete of the Year
• NEAC Scholar Athlete
• Marriot Student Athlete of the Week
• Basketball Tournament MVP
• Empire State Softball Team
• Best Defensive Player
• NEAC All-Conference Outfielder
• Cardinal Classic Tournament MVP
• Galway High School Hall of Fame Inductee
• Featured Invitation on Wedding MBA postcard
• Wedding Wire Couples’ Choice Award
• The Knot - Best of Weddings
• New Hampshire A-list Top 5
• New Hampshire A-list Best Wedding Invitations in New Hampshire
• Best of New Hampshire - Invitations
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Community Service
• Girls Inc Committee Chair / Secretary
• 365 Random Acts of Kindness
• Stride for a Cure
• Served Lunch at a Senior Center
• Collected Cell Phones for Victims of Domestic Violence
• Hearts for Kindness Board Member / Secretary
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